Article marketing has been around for years. It has worked for many, and will continue to work for others. The concept of article marketing is simple. You have an online business that you want to promote. Now you need to get the word out.
A plain “straight” looking Ad gives you a standard to work from – a result to compare other fancy ideas to – otherwise you have nothing to compare it to. There is always the great story from the insurance sales company. They spent a year comparing results from door knocking sales people. They were very interesting on the subject of Leads – as opposed to Sales. They discovered that when it came to leads it was simply the number of doors knocked (actually speaking to the occupant of course!) and it made no difference on the quality of the Sales person involved.
You see, when you write and submit articles, article directories allow you to promote your own websites in the author resource box. Usually, you are allowed to leave up to 2 live links in your author signature. Whenever someone reads your articles, and like what you have to say, they will click on the links and visit your website. Here is when you try to sell them your wares.
13. Book the venue, remember do not overboard with the venue, in the beginning because you do not know how many people are going to be interested in attending, it is better to start small and build up the membership of the public forum.
This is a very important point. To provide a professional article leaflet distribution near me is not really a simple task. For instance, there is a full blown back end to manage article submissions, customer emails, replace defunct sites with new article directories, etc. As a customer, this is transparent. But you can be sure that lots of effort has been put into developing a top class leaflet distribution.
Copycats tend to avoid problem areas, simply because they don’t really know what the real problems are. That’s why they resort to copying. When problems arise, they don’t really know what to do, or how to go about fixing them.
Slowly Increase the Magnitude of the Campaign – It is wise to begin with a test run when you embark on the leaflet distribution campaign. This is important to find out how effective your strategy is in getting you customers. This will be a good ploy to evaluate the success of both the campaign and the distributor company. If you find everything proceeding as per plan, then you can increase the magnitude of the campaign. On the other hand, if you don’t get much success, you can change your strategy or the distribution company. But make sure that you have people ready to handle the queries that pour in because of the campaign.